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Posts Tagged ‘Media’

Bob Garfield’s Chaos Scenario

08.25.2009 · Posted in Advertising

The Chaos Scenario by Bob Garfield “The Chaos Scenario is about the historic re-ordering of media, marketing and commerce triggered by the revolution in digital technology and business’s introduction to a new age of human endeavor. Want to understand the changes wrought by the digital revolution and how your business can thrive in a post-advertising age? ...

AdAge suffers from print costs, blames it on free online content

01.12.2009 · Posted in Advertising, English, Media, Print

Will Online Publishing Be Forced Back to Pay Model? NEW YORK (AdAge.com) — We will witness a movement back toward the for-pay online publishing model in 2009, says Ad Age Editor Jonah Bloom. In this commentary looking at the media year ahead, Bloom notes that there are more publishers than online advertisers to support them. ...

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