This has been done before and it failed. #unhate #unsincere @benetton_ucb
Hey Benetton, are we at least allowed to hate the insincerity of your advertising? You’ve done this once and failed big. I’m pretty confident it will fail again, this time for good. Your company was once built on operational excellence, logistics, just-in-time manufacturing and value chain management. Yet you’ve falsely attributed your success solely to [...]
